Categories
lifestyle social media

Digital Detox

This weekend, I decided to do a wee ‘digital detox’ and take a break from social media. I had a bad day on Friday and was in STINKIN form (sorry Niamh and Amber), so I just felt like I needed to take a couple of days to myself and clear my head. Instead of looking at what everyone was having for breakfast or was doing with their day, I just wanted to focus on what I was having for breakfast, and what I was doing with my day.

The thing is, a lot of the time I’m on social media, it’s purely for the sake of it. It’s not because I particularly want to be, it’s just a wee distraction while I’m waiting on the microwave or when the ads come on. That’s why we go on social media, because we’re bored and want something to look at; we want a distraction but don’t want to have to distract ourselves. We pretty much rely on other people for entertainment when our lives aren’t entertaining enough.

It’s nothing new like, but people these days (yeah, not just us young ones) are pretty much addicted to our phones. We refresh our feeds to see what’s “new”, and if anything’s happened since we last checked 10 minutes ago. And then get a wee bit disappointed when there’s nothing to look at, like or reply to. It’s like we have this constant need to see what everyone else is doing, and show everyone what we’re doing. Or eating. Or watching. We’re obsessed. It’s almost like some sort of self-validation. Our lives aren’t enough for us, and we’re not satisfied or fulfilled by what we’re doing until we see what other people are.

That’s the thing, it’s about other people. We want to see what they’re up to and have a wee jook at what their lives are like. And then, we compare them to our own. And that’s a problem with social media, the constant comparisons. They can make you feel better about yourself, or a hell of a lot worse. We might be happy enough doing what we’re doing, eating what we’re eating, wearing what we’re wearing, but then as soon as we see someone else is doing it ‘better’, we’re not that happy anymore.

We give him a run for his money

It can be something as simple as dinner. Someone’s getting a Chinese and now you’re a bit melted because you want one but are stuck with pasta, AGAIN. Maybe other people are going out but you’re in bed, and then you think that you really should be going out but you’re not, so you must be a bore. And there’s nothing, NOTHIN like the panic you feel when you see one of your classmates has submitted their assignment and you haven’t even started yet. Help.

So, I thought “to hell with it, ya gal needs a break”.

Have I noticed anything since my detox? Well, the sky is bluer. The air is fresher. I can smell flowers. Birds are chirping. Children laugh in the distance. I am at peace.

I have absolutely no idea what is going on in the outside world or other people’s lives. And you know what? I don’t need to. I don’t care. No one knows what I’ve been doing. They don’t they need to. And they probably don’t care. Although my private stories are a GEG so I know people did miss me.

So, what did I do with all this free time that I’d usually spend on my phone you ask? I stared at the walls in my room. There are 459 bricks on next door’s extension. Nah. I didn’t do anything, because I was already doing other things. I went for wee danders, met friends for coffee, did shopping, did uni work (and ACTUALLY got stuff done?? Class), and watched First Dates Hotel. What a show.

me

So there was no real time that I needed to be on my phone. Well, I did to arrange meeting up with my friends like, but I did it retro-style and used TEXT. Yeah, people do still do that. To be fair, I did go online a few times (I’m a fraud, I know) to listen to music, check the weather (rain again, SHOCK) and check the Celtic score. Although I really wish I didn’t. The world’s revenge for me going online I guess.

But I didn’t go on social media. And I didn’t need or want to. So I didn’t miss it. I didn’t miss seeing selfies, coffee art or food. I didn’t miss seeing how people were at the gym, how drunk they were getting on Saturday and how much they were dying on Sunday. My thumbs weren’t twitching from lack of double tapping or scrolling, I didn’t get cabin fever and I didn’t start talking to inanimate objects. So, it was an overall success I’d say.

What about when the ads on iplayer came on? What I did do with all that free time? How did I distract myself from the marketing traps in front of me? Well, first set: made a cup of tea. Second set: washed my cup. Third set: Get this, I just watched the ads. *Gasp* That’s right, I watched them. Well, it was more ‘saw’ than ‘watched’ because I didn’t really pay attention like. But yeah, there actually are other things to do than sit on your phone when ads are on. Wild like. 

It was a short detox, but that’s all I needed. And sure, people only stick at those weird tea detoxes for like a day anyway so I didn’t do too bad like. I just needed a few wee days to myself. I was still busy, I still went out and I still met friends. I didn’t miss out on anything and it actually did help me clear my head. PLUS, did you know that I got uni work done? Unreal. Go me.

Now, I’m not trying to be condescending and tell everyone they should boycott social media and “live in the moment, man”. Because social media isn’t a bad thing. You can talk to your friends, stalk your exes and just have a wee nosey at what other people are doing. You can see where’s nice to go for coffee, or get dinner inspo. And that’s fine. It’s a good wee distraction for when we need one and it can give us a few minutes to just take a break from our lives. I just needed to focus on mine and take a break from other people’s.

So, yes, use social media, but make sure you give it all a rest as well. Just to take a wee bit of time for yourself and forget about everything else. We spend so much time focusing on what other people are doing, when we really should be focusing on ourselves.

Categories
Advertising lifestyle social media

Do it for the ‘Gram

Nowadays, people seem take photos of almost everything they do, buy or eat. It’s all about the “aesthetic”. Not just any angle, gotta be birdseye and of course you’ve to draw a wee heart with the pen tool. Very cute.

We’re all guilty of doing it – well most of us millennials anyway. Out for coffee? Snap that cappuccino art. Out for food? We want to see your poached eggs and avocado. Nails done? Ooh girl, show me. Don’t dare start sipping or eating before you’ve got the perfect photo (if you’re feeling nice you might even include your friend in the background). There’s no disappointment like getting blobby latte art, like how are you meant to insta that?? Pffft.

So why do we do it? Is it because we’ve got smartphones now so it’s easier to do? I don’t remember people whipping out disposable cameras in Barnam’s when I was younger, and I didn’t find photos of brunches when I went through my family photos. I didn’t find many of me either but that’s okay, I’m not bitter 🙂

Our camera rolls and galleries are like a digital diary – we can look back and see all the places we’ve gone, things we did, food we ate and people we were with. It lets us reminisce the good days, and when we’re older and can’t afford a house, we can look back at all the avocados we ate and know that they were worth it.

But we don’t just take photos for ourselves and the people that steal our phones – I don’t scroll through my gallery to fondly remember all the cappuccinos I’ve had like. We upload them on social media, namely Instagram. We whack a wee filter on it (mostly “Lagos”) and post it on our stories with a wee geotag of where we are, much to the delight of stalkers, kidnappers and the government. I mean, what’s the point going out somewhere or doing something if people don’t know about it?

We post these for all our followers and creepers to see, incase they didn’t know how much this social butterfly flapped her wings. Uh yeah I have several friends, didn’t you know? You can show off your social life and show your ex that yeah you ARE living your best life. You got a hair cut and you have your life together. Ha. You can show off that yeah you do cook sometimes, you actually did go to the gym after work (go you) and you did get paid today. Make it rain, babe.
It’s nice to post and broadcast things that we’re happy about, things we’ve achieved and people we love like.

As well as this, people are nosey and want to know what you’re doing. Like yeah you work 9-5, but what else do you do? The whole point of Instagram stories is to let people see you what you do when you’re not getting candids or going on nights out as shown by your normal posts. It lets people get to know you a bit better, you’re not gonna pollute everyone’s feeds by posting “pointless” photos (not that your mirror selfies have much of a point either like), but whack a wee story up and people can choose to see it. Who cares if it’s just a photo of poached eggs? And so what if your hair looks weird? It’s gone in 24 hours anyway.

Some people underestimate the power of Instagram. Without realising it, we’re all influencers: showing off your claws and tagging the salon, tagging the tattoo artist in your tat photo, posting that coffee, brunch or clothes haul. Instagram acts as a little window shop basically, you get to see so many things you otherwise wouldn’t, and find out what they’re like, where they’re from and how much they are. It’s not just the “behind the scenes” of people’s lives, but clothes, food, drink and activities. Even posting stories and photos of you going on holidays lets people see what that town, city or country’s like – and what there is to do. What would you rather see, “Top 10 Things to See” on TripAdvisor or real people taking real photos of what they saw there?

Even small things like going out for dinner and taking photos of the food lets people see what it’s actually like. Hardly any restaurants post photos of their food, and when they do, you can never really trust them. Before I go somewhere, I love having a wee jook at the menu, downloading the PDF and of course, having a wee creep on Instagram to see what the food actually looks like. But I don’t go on the restaurant’s account, I look for the tagged and geo-tagged photos. Why? Because these have been taken by real people. It’s like when you see the advertised vs real product from clothes sites. You can’t always trust what the business posts, because they need it to look good, it’s their job to. Like we’ve all seen the McDonald’s ads and know it’s just plain lies.

We need others to take one for the team and be the guinea pigs for us. It saves you going somewhere or buying something that turns out not to be that nice. Yes, “looks can be deceiving” and “don’t judge a book” and all that, but we rely a LOT on what we see. If food doesn’t look nice or the portions are tiny, I don’t want to eat there. If clothes are crap material and poor fit, I don’t wanna buy ’em. If a destination doesn’t have much to do or see, I sure as hell ain’t wasting my sanity or time going through security and flying there.

Businesses are relying on us too, to promote their brand for them. They need us to tell our friends that we went there, what we had and how nice it was. They need us to take photos and share them with our followers. Even those candids and photos of nights out do this. They lead to “omg love your top😍” “thanku sweetie it’s from topshop!!” There you go, Topshop got some free advertising. The girl you follow just acted as a mannequin, but she’s more your size than the 5″10 girl on the website. So you know this top is nice, looks as shown online and yeah you actually could wear it out. So Topshop just got a wee sale and customer. And they didn’t have to do or spend anything to do so.

These real-life posts are a lot more reliable than what you see in ads, websites and brand social media accounts. We all know that the most trustworthy reviews are by people who gain nothing for leaving positive feedback. Critics writing reviews in magazines and blogs isn’t a true representation. They’re normally given the best service and treatment, and are “rewarded” in some way for the review. Imagine getting free food in exchange for giving an opinion, pfft. But most importantly, their tastes are probably more “refined” than ours, well, mine anyway. They go to fancy places for fancy food, posh boutiques for one-off quirky pieces, and cafés that do teeny tiny flat whites and “biscotti”. I’m never going to go to these places, I don’t want to. I want to go to places that my friends and NORMAL people go, because I trust them a lot more.

So, to all the story spammers and feed polluters: please DO continue taking photos of everything, you’re doing us a favour. Shame that you never take pics of the bill though.